Analysis & commentary on America's troubled transition from analog telephone service to digital advanced telecommunications and associated infrastructure deficits.
Tuesday, November 28, 2006
All dressed up with nothing to sell
Take for example Comcast's pitch for its high speed Internet services that has appeared today. Many El Dorado County residents clicking on the link are likely to find Comcast has no such service to sell them. That's because Comcast's marketing is also on automatic, run by cyber robots. Going to Comcast's Web site and typing in Camino's ZIP Code, 95709, for example, will produce a message that Comcast's TV programming and high speed Internet service are available in 95709. Not necessarily true. It's only available in parts of the ZIP Code.
Both Comcast and AT&T advertise as if they can deliver broadband to all of El Dorado County when in fact both cover only limited parts of the county. It's not exactly a formula to win the hearts of minds of consumers and violates the maxim of marketing experts to avoid creating customer expectations that cannot be fulfilled.
Thursday, November 16, 2006
WISP “inundated” with service requests
Shingle Springs-based Direct Connect, one of El Dorado County’s first homegrown Internet Service Providers, reports overwhelming demand for its wireless Internet service.
Since becoming a Wireless Internet Service Provider (WISP) in addition to its established wire line-based services earlier this year, the company has been “inundated” by requests for its terrestrial fixed wireless service, Direct Connect President & CEO Ken Garnett reported in a letter to potential subscribers this week. The WISP's service area is growing beyond the small 15-square mile area initially served earlier this year, now reaching to the western edges of Placerville and into Diamond Springs.
It’s certainly no surprise county residents are clamoring for the wireless service given the county’s many gaping broadband black holes where residents face a Hobson’s choice of dialup or satellite-based Internet access.
“With such a huge demand, it is extremely difficult to service everyone in a timely fashion,” Garnett writes. “In order to solve this problem, we are actively raising capital in order to accelerate our deployment capabilities…this will enable us to hire more installers and to more rapidly expand our network.” Garnett also notes that even within Direct Connect’s existing wireless service area, there are many locations that lie in a “shadowed” area unable to reliably receive service and in need of “additional backfilling” for complete coverage. “Expanding our network/service area will occur as rapidly as we are able to raise capital and thereby bolster our resources,” Garnett writes.
Tuesday, November 14, 2006
The balkanized state of U.S. broadband access
But throughout more rural parts of California and the rest of the nation, the broadband infrastructure and available service choices are far less equal to that of more urban areas. Ironically, Information Week writer Richard Hoffman notes in his comprehensive article on the state of U.S. rural broadband access, broadband access tends to be least available in the very areas that can most benefit from it as the U.S. continues into a post suburban, penturbian settlement trend.
Thursday, November 09, 2006
DSL reportedly in the works for two Pollock Pines area neighborhoods south of Hwy. 50
In addition, an AT&T lineman advised the resident that DSL service is expected to be offered several miles farther south in the Sierra Springs subdivision after the first of the year.
Wednesday, November 08, 2006
FCC member Michael Kopps calls tepid U.S. record on broadband expansion an outrage
Full op-ed in today's Washington Post."The solution to our broadband crisis must ultimately involve public-private initiatives like those that built the railroad, highway and telephone systems. Combined with an overhaul of our universal service system to make sure it is focusing on the needs of broadband, this represents our best chance at recapturing our leadership position.
It seems plain enough that our present policies aren't working. Inattention and muddling through may be the path of least resistance, but they should not and must not represent our national policy on this critical issue."
Monday, November 06, 2006
Broadband coming for Camino's Rancho del Sol?
Earlier this year, Ma Bell promised to offer a number of broadband options to the county by the end of the year. As this blog exclusively reported, DSL was made available to parts of Grizzly Flat this past summer. Dan's report is encouraging because it's further evidence of concrete action from AT&T following years of unkept promises and more recently, AT&T's direct mail promos suggesting that El Doradans instead turn to ill-favored satellite-based Internet access.
If you are seeing indications that AT&T upgrading its infrastructure in your El Dorado County neighborhood or have recently obtained broadband access that wasn't previously available, please email with the details.
Wednesday, November 01, 2006
AT&T's Homezone misadventure
Rather than embark on such misadventures, AT&T should stick to the knitting of telecommunications. Ma Bell should concentrate on upgrading her long neglected wireline infrastructure in places like El Dorado County where AT&T is the incumbent telecom provider. There is plenty of work to do to ensure the delivery of reliable phone service and to eliminate the many broadband black holes that exist in the county. Homezone is a distraction and a misguided diversion of resources.