Sunday, September 30, 2018

Why is Verizon chasing 4G speed records with 5G only days away?

Why is Verizon chasing 4G speed records with 5G only days away?: After nearly a year of hype, actual 5G service is now only days away. Verizon is launching commercial offerings in four cities next week — but the same carrier is touting an eleventh-hour breakthrough in 4G. Working with Qualcomm and Nokia in a live New York commercial environment, Verizon achieved a peak data speed of 1.45Gbps using LTE Advanced technology.

To put that in some perspective, Verizon’s 5G service is promising customers peak data speeds of 1Gbps — 10 to 100 times faster than typical cellular speeds today — with more typical performance in the 300Mbps range. So when Verizon says that (certain) 4G phones might outperform its 5G network, by a factor of nearly 50 percent, that’s a sure-fire recipe for customer confusion.
Adding to the confusion is the blurring between mobile and fixed service given Verizon's limited test market introduction of 5G fixed premise service. This is where mass marketing fueled expectations collide with reality since this service is naturally very limited to areas with sufficient existing fiber infrastructure and free of terrain and foliage obstructions that block 5G signals. But consumers naturally think it's available to them because a large mobile carrier is deploying it and may already be Verizon Wireless customers. Some have even jumped to the conclusion that it has obsoleted fiber to the premise technology.

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