Ma Bell tells El Dorado County: Go suck a satellite
Ma Bell has stiff armed much of El Dorado County clamoring for her to upgrade her aged and near obsolete copper cable plant to fiber optic to support improved voice service and wire line broadband Internet access. (See petition to AT&T)
Readers of this blog may recall the "Gut Check Time for Ma Bell" post on May 24 that included a link to AT&T's news release issued that day announcing the rollout of satellite-based broadband Internet service in AT&T's 13-state service area in a reseller arrangement with a satellite Internet service provider.
At that time, it wasn't clear if the service would be offered in El Dorado County. Now it's clear that it is: Direct mail postcards from AT&T pitching the satellite service have begun to hit El Dorado County mailboxes.
I expect many county residents and businesses aren't going to get excited over the service since they've long had the ability to go with satellite Internet providers at prices and speeds comparable to AT&T's offer. They're comfortable getting TV by satellite, but getting a second dish for Internet access? And after all, this is the Sacramento metro region, not the remote stretches of North Dakota or Alaska. Will we next have to get satellite phone service when the copper wire line system gives up the ghost?
By rolling out inferior satellite-based broadband (which by the way can't support voice over Internet protocol or gaming and lacks future growth capacity), AT&T is signalling it has no intention to upgrade its aged, antiquated El Dorado County wire line infrastructure anytime soon despite AT&T flackery in the Sacramento Bee in April promising county residents a number of broadband options by year end.
Bottom line, this is an unacceptable cop out. It's time for Ma Bell to decide if she really wants to be in the telecommunications business in El Dorado County or just another reseller like a Best Buy or Radio Shack, offering a service inferior to what she herself could provide. If she doesn't want to be here and serve El Dorado County's current and future telecom needs, then she needs to get out of the market and make way for other players who will.
